B&B Hotels is an international hotel chain with over 400 locations across Europe and counting. To reflect the company’s international approach and its fast-growing business, we were briefed to develop a functional brand template in Google Presentations with a lot of freedom for experimentation and play.

Being consistent with the brand narrative is fundamental to us. Therefore, our presentation design echoed B&B’s core principles, such as smooth customer experience, functional design, responsiveness and playfulness.