VIAN 2024 - Mission Viantis

VIAN 2024 was PIONEERS’ biggest project to date. We developed a dynamic concept and all the storytelling for this corporate event.

Mission V invited over 2,000guests on an adventure to Viantis, an underwater world on a remote planet.

We took on all aspects of project management, as we orchestrated the entire guest journey and storytelling, created a unique spatial, media and catering concept, and managed multiple communication formats.

The experience also involved several activities in Stockholm, including a sightseeing tour to discover the beauty and history of the city.

The event culminated in a spectacular awards ceremony that honoured and celebrated the key players in Vorwerk’s Thermomix and Kobold brands. The highlight of the event was an outstanding performance by a top international artist who set the dance floor ablaze.